CRM / Lead Management / BDC

 Roseville, Calif. (Jan. 30, 2008) Smart Web Concepts, a leading provider of Internet applications and lead management systems for dealer groups, auto malls, and franchised and independent dealerships, today announces that they have collaborated with Auto Dealer Traffic Inc., a leading automotive Search Engine Marketing (SEM) company, to develop proprietary software that will push participating dealerships to the top of search engine rankings ......... more

 PORTLAND, Ore., Dec. 4 /PRNewswire/ -- Chrome Systems, Inc., an industry leader in collecting, enhancing, and distributing best-in-class automotive data, today announces a partnership with Smart Web Concepts, a leading provider of Internet applications and lead management systems for franchised and independent dealerships.

Smart Web Concepts will use Chrome data web services, and the Chrome Video Showcase of dynamic vehicle images and full-motion videos to enhance their suite of dealer services.........more

Smart Web Concepts Brings Dealerships' Interactive Marketing Pieces Together

"Smart Web Concepts has been providing automotive Web solutions for nearly a decade, and focuses on taking advantage of the latest technology to generate additional leads and sales for dealerships..........In addition to AdWorks, Website design, and CRM solutions, look for these innovative tools coming soon from Smart Web Concepts: new and improved CRM and lead management solutions, a live chat feature for dealer sites, integrated search engine optimization (SEO), and search engine marketing (SEM) options."

"Smart Web Concepts is an interactive marketing solutions provider whose applications make it easier for GMs to follow up with prospects, track the progress and make a sale. The product has many automated systems to help you stay on track; leads brought in are automatically responded to with a template e-mail and then immediately assigned to salespeople using a round robin system for follow-up.....more

Smart Web Concepts forms Alliance with CarFax

Dealers Now Check Status, Order Carfax Vehicle History Reports Through
Smart Web Concepts Web Site...

Smart Web Concepts Adds Access to Carfax Reports

ROSEVILLE, Calif. - "By teaming up with Carfax, we are now able to offer our dealer clients a better solution to quickly view the Carfax Vehicle History Report status and order Carfax Reports on any used vehicle in their inventory with a simple click of the mouse," said Smart Web Concepts CEO Drew Pefferle. "In addition, providing online shoppers with instant access to the Carfax Vehicle History Report for any vehicle they consider buying helps those customers make smarter, faster buying decisions." ....

The Daunting Task - CRM Service Selection

The Antioch Auto Center chose Smart Web Concepts' CRM application because, according to Chiricuzio, "They're willing to work with us to fashion and customize to our own specific needs." He reiterated the importance of a CRM provider's ability to conform to your dealership's needs, "The most important thing is the flexibility of the provider. How much customizing can I do to fit my particular needs? There are a lot of cookie cutters out there."

"Folsom radio ads tell customers that 'if you want to shop for a car on Monday, you don't have to wait until Friday for the newspaper ads to come out,' he says.
Previously, the store chalked up most of it's sales Friday through Sunday.  Now more cars are sold Monday through Friday than on the weekends. 'We are an everyday store instead of one with peaks and valleys,' Shirley says.

"Carmichael Honda spend $270,000 to advertise in newspapers in the past year.  Over the next year, though, the dealership in suburban Sacramento, Calif., is slashing it's newspaper ad budget to $80,000.  Why?  One word:  Internet.

'We do surveys when our customers purchase a car,' says Todd Stamps, the store's general sales manager.  'We ask what brought them into the dealership.  Less than 10 percent say newspapers.  Number on by far is the Internet, at 70 to 80 percent.'"